The BE Project – In a world where you can be anything…. What will you be?

Meet Aimee – her word for the 2023 BE Project is Happy.

What word did you choose and why?


I chose the word Happy. Sometimes you just need a push to show you where you really want to be.

I want to focus on the moments that bring me happiness, not the hard moments. 

Feeling secure in my home, work, family, and who I surround myself with brings me happiness. 

Enjoying the phase of life that I’m currently in brings me happiness. 

Living life on my own terms excites me, and I am aiming to create more of that.

Some years are just really hard. Last year was one of those for me, and by the end of it, I had a really hard time finding my Happy. This year I want to focus more on what excites me and less on the hard moments. For me, I feel happiest when I feel secure in where I am and what I’m doing. Secure in my environment, in my work, with my family and with the people who I allow in my life – that brings me happiness. So does taking the time to enjoy the season of life that I am currently in right now. Sometimes it just takes a hard year to give you the push to show you where you really wanted to be, so here is to focusing on the Happy in 2023.


If you could go back and talk to the younger version of Aimee, what would you tell her?


            If I could talk to young Aimee, I would probably help her adjust how we do things a little bit. Not to change what I’ve done and accomplished, but just how I did it.



What is The BE Project?

Have you ever stopped to think about who or what you want to be?  Most often there is a word that drives you.  If you sit in the silence and really think about what type of person you want to be… there will be a word, sometimes more than one word, that will guide you along and push you to keep being a better version of yourself.  This photo project has become something that has touched my heart and hopefully those that have participated. I chose to shoot all of the images in black and white because I wanted the least amount of distractions.  Just the human and the word.   This project is the stories of some amazing people, their stories, and what these words mean to them.  Some have participated each of the 4 years we have done this, some are new each time.  It’s an amazing honor to follow along in their journey and document who they are becoming.

Want to read more stories from others in our community and their BE words?  Head over to the BE Project Page and read the stories of the amazing humans that have participated. 

I challenge you to find a word that resonates with you.  Who do you want to strive to be?  What word leads you day to day?  Join us in our project – what word will describe who you want to BE?

Waiting List for 2023 BE Project – Click Here