The BE Project – In a world where you can be anything…. What will you be?

Meet Coralee – her word for the 2023 BE Project is Adventurous

What word did you choose and why?


I chose the word Adventurous. I tend to stay in my routines. I do believe that consistency is good, but pushing past your comfort zone a bit can be really amazing too. I plan to travel more this year, and to create adventures right where I am. I want to lean into the spontaneous.

I can be spontaneous, but I tend to get really set in my routines. I feel good in a routine, and I do believe that consistency is a good thing, but I want to try more things that make me uncomfortable. I plan to travel more this year, and push my limits a bit by trying new things like white water rafting, zip lining, and even just going on more hikes. I’ll travel to Italy and Canada this year, and am looking for more things to add to my adventure list. It feels good to push past your boundaries just a bit, and do things that make you uncomfortable.




The BE Project with Beautiful Evolutions Photography

The BE Project was created in 2016.  Two crazy girls had an idea and it came to life on a napkin at lunch one day. They partnered with a local jeweler, Woolards Custom Jewelry and a beautiful necklace was created.  What began as a marketing campaign turned in to an annual photo project that has allowed people to share a word that is important to them and why that word guides them.  Each year, in January, the project opens back up for registrations.  One week is dedicated to photographing the incredible people that want to join us.  All images are black and white to keep from any distractions.  Just the human and their word.

Head over to THE BE Project page read some of the incredible stories that have been shared with us. 

If you have any questions, feel free to reach out via email at or give us a call at 817-564-3068. 


Please joing the waitlist for this next years project by clicking here: BE Project Waitlist